Royal Zeelandia Group

Product Manager
Exciting B2B marketing role to grow the global business


  • Responsible for growing the long-term value and performance of the product category Release Agents
  • Developing and aligning the strategy and annual plans for the product category, in close cooperation with the Global Category Manager, local Sales & Marketing teams and other functional disciplines
  • Gathering and discussing market – and customer insights together with the global market insights team, for making and adjusting category and product plans
  • Steering the product portfolio by validating products positioning, identifying growth opportunities for new business and launching  innovative propositions and solutions together with Sales and R&D
  • Supporting and validating the marketing communication for the product category through advertising and packaging
  • Visiting customers (together with Sales), exhibitions and seminars for a good understanding of market demands and for the introduction of new products
  • Partnering with Supply Chain and Procurement, to optimise product mix management, global allocation and customer prioritisation
  • Reporting to the Global Category Manager Release Agents.


  • Bachelor or Master degree, for example in a technological or commercial direction
  • Relevant experience in international B2B marketing / product management, preferably in the food and/or food ingredients business
  • Strong project management skills by leading and participating in cross-functional teams and by building bridges between global and local teams
  • Good understanding about actual market and customer requirements in the food business and able to translate this into plans and actions
  • Familiar with the dynamics and various stakeholders in a international matrix organisation with global teams and multiple country units 
  • Comfortable working in an international business environment with different markets and cultures and willingness to travel in Europe
  • Excellent communication and presentation skills in English and preferably a good command of some other European languages as well
  • Personal skills: self-starter, energetic, analytical, customer and market driven, well organised, convincing, flexibility and perseverance.

If you are interested in this position, please contact Annemarie van den Bos, telephone: (+31(0)317-468686 / +31(0)6-53310126 or apply through our website or e-mail your written application to

Royal Zeelandia Group selected DUPP for this vacancy as the only partner in the recruitment process.